If your business is applying know-how to help other businesses this
course will be immensely helpful to you. Whether you are a
representative who sells know-how or a consultant who delivers it;
whether you run the company or sell and deliver expertise, on this
course you will gain numerous strategies for advancing your purpose.
Traditional sales skills are inadequate on their own. You have no
product to show or demonstrate. Proving that you have the knowledge a
prospect needs, may not be enough. Join this course to learn what else
you need to discover about potential customers. Acquire new ways to
present your expertise and better ways to win trust and confidence.
Who Should Attend
If you have responsibility for selling high value knowledge,
‘know how’, concepts, or services to other people or businesses, you
will find this course valuable. Consultants and trainers who must do
their own selling, businesses offering complex solutions that depend
heavily on expertise, software vendors whose solutions involve
significant customisation, companies offering professional services,
people who sell sales and marketing services, those selling insurance,
and those providing recruitment services will all benefit from this
course.
Course Objectives
Explain the difference
between selling ‘know how’ and selling products
Learn how to uncover and articulate the real issues
Filter out time wasting projects that won't happen
Have more prospects contact you
Content
Fees
Dates
Reservations
Feedback
Pre Course
Assessment
Self Study
Small Groups |
