Sales and Marketing Effectiveness Review

Is your sales machine winning all the business that it should?

Have your sales and marketing effectiveness reviewed to identify easy to implement, low cost or no cost opportunities to increase sales performance.

Sales and Marketing Review

Management and co-ordination of sales operations, marketing, and a sales team to drive sales performance is a challenging task. Every now and then what you sell and how you sell it is so far ahead of the competition that business flows in easily. Most of the time managers must continuously battle with conflicts and ambiguities to tune their sales machine to address changing circumstances shifting and customer needs.

If you think your sales machine should be more effective, have an outside diagnosis to quickly identify the immediate opportunities for increasing sales performance and propose practical solutions.

Identify immediate sales performance improvement opportunities:

Initial Discussion

You will want to establish our credentials and have us sign a non-disclosure agreement before we ask a series of questions to determine the scale of the work required and the potential for increasing sales performance. Call 01392 851500. Alternatively Send email to or use the contact form here.

Go to Market Plan

First we study the plan. How is it all supposed to work from marketing and lead generation to delivery hand off. This involves review of planning documents and executive interviews up and down the organisation. This effort quickly reveals any gaps in the plan and any discrepencies between the intended approach and reality in the field.

Functional Analysis

We break up what we have learned into functional units with inputs and outputs to evaluate effectiveness and to help identify improvement opportunities.

Opportunity Consultations

Based on our functional analysis, we discuss findings with the staff involved to assess the practicality of adjustments.

Executive Presentation

Once we are satisfied with our conclusions we prepare a presentation of our findings and recommendations and arrange to present it to client executives.

Review Iterations

Depending on feedback from the Executive Presentation step, we will revisit any finding or recommendation for expansion or adjustment to address any concerns.

Executive Approval

Fees are settled on final executive approval of the findings and recommendations.

Depending on the nature of the accepted recommendations and executive intentions, we may offer support for implementation.

If you need to increase sales performance or improve sales and marketing effectiveness we can help. Telephone +44 (0)1392 851500. We will be pleased to learn about your needs and talk through some options. Alternatively send an email to for a prompt reply or use the contact form here.